"she was a main force in getting us settled"
When we were looking to purchase a home we lived in Nashville, TN. We knew we had to be in VA by a certain date and needed to find a home. We started looking via websites when we found several homes listed by Kathleen. We loved how so many great photos allowed for a detailed presentation of the available listings. This was very important and allowed us know for sure the one we wanted to see. Where others fell short, she far exceeded our expectation of a realtor. We found a wonderful home and she was a main force in getting us settled in a brand new area as well as establishing a wonderful friendship .
Shauna Dixon & Kara Porter, Waynesboro, VA
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Pricing >Marketing Techniques
When a seller lists a home with a real estate agent, a lot of brainstorming follows. Who are the potential buyers, where do they live and work? How can they be reached effectively with information that will attract them to this particular property?
In addition to advertising each home on the widely used Multiple Listing Service, professional real estate agents employ marketing techniques tailored to the individual home they are selling. An agent will review various buyer lists to find potential purchasers. They will use telephone and direct mail marketing, produce property flyers and advertise on the Internet, in the newspaper, in community publications and in real estate magazines. Contacts will be made to other agents who sell homes in the area to encourage them to show the home to prospective buyers.
Real estate agents combine pro-active marketing with realistic pricing to generate results for their home sellers.
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| Q |
Who is "Fannie Mae" and why is she a big name in real estate?
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| A |
"Fannie Mae" is the real estate industry nickname for FNMA, or Federal National Mortgage Association, the stockholder-owned corporation that purchases mortgages from mortgage lenders. |
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